Boucheron has a 150 years legacy in designing precious gems, jewelry, watches and perfumes. Boucheron is known for its rich and high quality creations. It was founded by Frederic Boucheron in 1858. He was considered a pioneer among jewelers. He was also the first to create a wrist watch with engraved diamonds. His superb innovative art of introducing nature into jewelry which is called the Art Nouvean style became a talk of the jewelry industry.
Boucheron created beautiful pieces of art which included modern jewelry, new watch models and perfumes to suit the contemporary lifestyle. His creation was popular all over the world.
By 1920, Boucheron had introduced the dangling earring to the world as well as the concept of white jewelry, which involved setting diamonds in platinum. He also designed crowns and other jewels for a number of queens and princesses.
In 1988, the jewelry house expanded to offer its own perfume. The perfume, which is recognized as being the first parfum bijou, was created in an attempt to capture the same craft and spirit that is used in each of the jewelry pieces the house creates. The perfume was such as success that the line was expanded in 2005 to include additional scents. Some of their most well known fragrances include Jaipur, Jaipur Saphir, Boucheron Pour Homme, Trouble, and Initial.
In 2000, the Gucci Group acquired the company. Some of the more recent perfume releases that have taken place since this acquisition have included Trouble Eau Legere and Jaipur Homme Fraicheur in 2006. All of these scents are available through major department stores and online fragrance distributors.





