H&M launch 2010 valentine’s classic joker lovers suits: at H&M before entering China, know this brand, but not many people in Europe, fame. But H&M Allegedly, 80% of the europeans wardrobe has H&M brand clothes. By the Swedish ErlingPersson H&M founded in 1947. Now, in the world has H&M shops, more than 1,800 major sales of clothing, accessories and cosmetics.
If sales as standard, H&M is one of Europe’s biggest apparel retailer, even in the economic depression of the circumstances, performance continues to rise. In recent years, China has successively in Shanghai and Beijing H&M open stores, etc, every one according to relevant report appeared, store opened up the “Peking cabbage had winter when, in Shanghai and even created a one-day constructions of 200 million yuan, the record turnover is equivalent to a 200 Chinese clothing brands, the total sales. So, create miracle and sales H&M’s rapid growth is a secret?
The expert inside course of study thinks, the secret is no mystery: actually fashion design, excellent quality and cheap price, these are the elements that make known to success is different, H&M will fit in well all together, and won the title of “quick fashion”.
Rapid introduced a new guarantee H&M can go straight in front of the fashion, the clerk is like at H&M, because every job is new fashion. H&M, they always have many designers focus all over the world, in the popular trend of major fashion conference and fashionable celebration, soaked in the latest popular element, can in the shortest possible time designed similar products, sometimes one day can be collected information into a sample to factory.
